Internal Communication Strategy: design, develop and transform your organizational communication

By Rachel Miller. Published by Kogan Page, 2024.

Getting internal communication right starts with having a clear strategy. Internal Communication Strategy is your all-in-one guide to designing, developing and delivering an effective internal communication strategy that will inspire and motivate your employees. 

Written by award-winning communications professional Rachel Miller, this book tackles the key topics facing the industry today including communicating with neurodiverse employees, how to influence at C-suite level, the effect of hybrid working and how to measure the impact and prove the value of internal communication.

What the publisher says

What's in the book

“Drawing on the author’s 20 years of experience, and featuring case studies from the industry, this book covers not only how to develop and write an internal communication strategy, but also how to practically implement it throughout your organization to create a shared understanding and vision. With workplaces constantly evolving, this book gives you a solid framework to return to when you need to refresh your strategy, providing actionable guidance and inspirational insights throughout.” – Kogan Page.

What's it like to read the book?

““This book is a great resource for Internal Communication professionals, offering a blend of practical advice and insightful ideas through The MILLER Framework. It equips readers with necessary skills to craft and implement effective internal communication strategies, essential for thriving in organizational environments.” ”

Rita Men, Ph.D., APR. Professor, Department of Public Relations, Director of Internal Communication Research, College of Journalism and Communications, University of Florida.

“Rachel Miller’s Internal Communication Strategy is destined to become a vital resource for those seeking to learn about Internal Communications as well as communicators looking to up their game. The MILLER Framework she introduces is not just innovative but profoundly practical, offering a structured yet flexible approach to crafting effective Internal Communication strategies. This book bridges the gap between theoretical concepts and real-world application, making it an indispensable guide for communicators who aim to deliver meaningful results to their organizations or clients. Rachel’s insights are a testament to her expertise and the evolving nature of internal communications.”

Shel Holtz, SCMP, Sr Director, Communications, Webcor.

“Rachel has written a book that exemplifies her thorough, thoughtful and empathic approach to internal communication. Internal Communication Strategy is a perfect blend of theory and practical application for professionals who aspire to play a strategic role inside their organisations. The book is both current and inclusive.”

Katie Macaulay, Managing Director, AB, and host of The Internal Comms Podcast.

Author

Rachel Miller

Chart.PR, FCIPR, FIIC, PG (Dip).

Rachel Miller is the Founder and Principal Consultant at All Things IC. She established the company in 2013 and alongside her team, advises professional communicators via personalised training, consultancy and 1-2-1 support. Her book, Internal Communication Strategy: design, develop and transform your organizational communication was published by Kogan Page in 2024. Rachel is a Chartered PR professional and Fellow of both the Institute of Internal Communication and Chartered Institute of Public Relations. She is also a member of the Company of Communicators and International Association of Business Communicators. Rachel is a regular keynote speaker, whose thoughts have been featured in a number of best-selling PR books. In 2020, she was awarded the Chartered Institute of Public Relations' President's Medal for Distinguished Services to PR. All Things IC has been invited to create bespoke training sessions for companies including ARM, BBC, British Business Bank, British Red Cross, Coca-Cola, Companies House, Entain, Harrods, HSE, NHS, NATO, TfL, The Guardian, Reach, Renewi, Vodafone and Which? You'll be guided every step of the way through our Online Masterclasses. Rachel is the host of the Candid Comms podcast. Tune in for practical and inspirational ideas to help you thrive in internal communication.

FAQ

  • How much is the book?

    It is £31.99 UK and $37.99 US.

  • Where can I buy it from?

    Amazon Waterstones Barnes & Noble Kogan Page Foyles. Please note the buy now button on this page will take you to Amazon, which is an affiliate link.

  • Can I buy a signed copy?

    Yes head over to www.allthingsic.com and check out the Rachel's books page. This is the only way to get hold of a signed copy.

  • When is the book out?

    Internal Communication Strategy is being published by Kogan Page on 3 April 2024 in the UK and rest of the world and 30 April 2024 in the US.

  • What format can I buy?

    Paperback, hardback and Kindle.

Order a signed copy

Available exclusively from Rachel's website