Learn with All Things IC

Immediately apply what you learn.

If you're in planning mode for 2022, this is the Masterclass for you. It will help you review 2021 and look ahead to the next 12 months and beyond. You'll know how to set your professional goals. It will save you so much time! There are 44 lessons containing detailed workbooks, videos, surveys and quizzes. All Things IC Comms Consultant Debbie West is the tutor on this course.

This Masterclass is for you if:

  • You want to proactively plan your 2022 internal communication.

  • You've not had the time to think about the next 12 months.

  • You'd like to work through the training at your own pace.

  • You need to access advice at a time which suits you.

By the end of your Masterclass you'll have...

  • Reviewed 2021

    You'll learn how to successfully review and reflect on your hard work in 2021.

  • Improved your skills

    Bespoke workbooks and videos will help you track your development and improve your skills.

  • New ideas

    You'll have fresh ideas and know how to make informed decisions about your 2022 internal communication.

Your investment

  • Your investment is £299. Paying by card? You can start learning on the day you enrol and you'll have access for 120 days.

  • You can pay via invoice. Please contact us via [email protected]

  • Team licenses are available, contact us to find out more via [email protected]

Course curriculum

    1. Welcome to your Masterclass

    2. A message from Rachel Miller, Director, All Things IC

    3. How to use this course

    4. How to get the most from your Masterclass

    5. Download your All Things IC workbook

    6. Survey: Before we begin

    7. Need a new notebook?

    1. Welcome to this chapter

    2. Video: how to review 2021

    3. Workbook: How to review 2021

    4. Video: How a channels matrix can help you review 2021

    5. Workbook: Create your own channels matrix

    6. Bright ideas and things to remember

    1. Welcome to this chapter

    2. Survey: Reflecting on this stage of your review

    3. Workbook: What did we intend to do in 2021?

    4. Setting our intentions for 2022

    5. Further listening: How to create a monthly measurement report

    6. Workbook: Setting intentions

    7. Planning with intention

    1. Welcome to this chapter

    2. Key themes for 2022

    3. Key theme: Hybrid working

    4. Key theme: Changing role of contractors

    5. Key theme: Diversity and inclusion for internal communicators

    6. Key theme: Environmental and Social Governance (ESG)

    7. Key theme: Wellbeing and good mental health

    8. Key theme: Accessibility

    9. Key theme: Changing channels

    10. Survey: Key considerations for 2022

    11. What the internal communications community is talking about

    12. Moving into the planning stage

    1. The planning stage

    2. Video: Using the Start, Stop, Continue model for your planning

    3. Download your Start, Stop, Continue workbook

    4. Planning for you, your team and your organisation

    5. Workbook: Looking ahead to 2022

    6. Your organisation's aims for 2022

    7. Workbook: Your 2022 Action Plan

    8. Quiz: What do we need to think about for 2022?

    1. Congratulations

    2. Video: Our final thoughts

    3. Survey: What will you do now?

    4. Your Masterclass badge

    5. Survey: Before you go...

    6. Credits

About this course

  • £299.00
  • 46 lessons
  • 0.5 hours of video content

Debbie is a Chartered PR Practitioner and a member of both the Chartered Institute of Public Relations and Institute of Internal Communication.

CIPR Chartered PR Practitioner
FEIEA logo
Institute of Internal Communication logo


  • How long can I access the course for?

    This Masterclass is available for 120 days from the date of enrolment. It is for one person only. You can log in and out of the course as many times as you need. It will remember your progress.

  • Do you have any other topics available?

    New topics are frequently added to this site. Keep an eye on the main homepage or choose All Courses at the top of this page to explore the options. If you have a particular query, why not book a Power Hour to have a one hour call with Rachel.

  • Who is the tutor on this course?

    All Things IC Comms Consultant Debbie West is the tutor on this How to review and plan your 2021-2022 Internal Comms Masterclass.

  • Who can access the Masterclass?

    Please note these Masterclasses are designed for individual learning and are not to be used by teams or groups. Your investment is for one person only as it hasn't been priced to be shared, recreated, or sold on. Please note all of our work is protected by Copyright. This means you can’t reproduce or share any part of this Online Masterclass. If you have multiple team members, please contact us ([email protected]) to discuss your options.

  • What do I need?

    There are lots of workbooks, so we recommend having a printer to hand, but you could also write on the PDFs if you viewed the course on an iPad.

  • How much do Masterclasses cost?

    Your investment is stated on each course and the price includes tax. Payments are handled securely via Stripe. This Masterclass is £299.

  • What does VIP mean?

    There is not a VIP option for this Masterclass. But you could book a Power Hour with Rachel. The VIP option means you submit an assignment to Rachel for personalised feedback. You'll submit one assignment in an Introductory Masterclass. You'll submit two assignments in Intermediate or In-depth level Masterclasses.

  • How long does the course take?

    If you did the course in one sitting, allow up to a whole working day. You have 120 days' access from the date you enrol.

What it's like to work with All Things IC

“I was booked to attend one of Rachel's Masterclasses in London but when this got cancelled due to the pandemic, she offered me a dedicated 121 session which was fantastic. It was very beneficial to get that kind of expert support on such an intimate basis. I'd submitted what I thought was a bit of an unrealistic wish list of things I wanted to cover in our session but Rachel managed to cover it all and more. This included comms strategy development, and personal and professional positioning. She shared some great tools, techniques, coaching advice and a podcast to check out too. I have already recommended her to two other colleagues where I work. ”

Oliver Tipper, Head of Communications at Leeds and York Partnership NHS Foundation Trust.

“Rachel coached me when I moved from working in an agency on external comms to working in-house on internal comms. It was quite the leap, and my sessions with Rachel gave me the confidence I needed to get up and running quickly and also spot where I could make a difference in my new role. What Rachel doesn't know about internal comms isn't worth knowing, and I'm now working with her to coach my team. She's also an absolute joy to work with - 100% professional but also warm, engaging and fun! ”

Adele McIntosh, Senior Director, Internal Comms and Community & Inclusion, ARM

“I really enjoyed working with Rachel, who delivered a bespoke masterclass to our Internal Communications team. From the outset she was professional, enthusiastic and knowledgeable, and continued in that vein throughout the project. ”

Jo Loerns, Internal Communications Business Parnter, Aon

“We worked with Rachel on a training session for our team and peers in other business areas. The session was engaging and a really good whistlestop tour of what’s new/trends in the sector. Rachel is incredibly personable, she’s also very generous in opening up her network and connecting you with other Comms pros. She brings a wealth of knowledge and expertise which is coupled with a very likeable manner. I look forward to working with Rachel again in the future. ”

Rayna Miller, Head of Employee Engagement

“Rachel has coached me over the past year and her advice and support has been invaluable in making a career change. Rachel takes time to get to know her clients and understand their challenges. Her style is very supportive but she also challenges you to step up and be bold. Her wealth of experience spans more than the internal comms industry, which makes her such an invaluable coach. She comes highly recommended.”

Caroline Waddams, Senior Internal Communications Manager

“Rachel is an oracle on all things Internal Communications. She is super personable, thoughtful and considered in her approach and I have really valued her insight over the past months as a consultant. I've also welcomed how her recommendations and insights are rooted in interdisciplinary understanding - drawing on psychology and data to guide and advise. She moves effortlessly from tactical considerations through to advising on strategic shifts. The Internal Communications profession is so much better thanks to her willingness to openly share, her generosity, and her ability to encourage people to bring out the best version of themselves. Thank you Rachel for being such a wonderful, and fun, person to work with and for your wise words when it's mattered most.”

Zoe Shaughnessy, Head of Internal Comms

“Rachel has been a marvellous mentor over the past year with fabulous and timely insights to my communications work. I was also very lucky to attend her masterclass in November. Her professionalism and support of my ideas and development has greatly added value to my CPD.”

Penny Jackson, Deputy Director of Communication